Operations and Supply Chain Management for the 21st Century (Book Only) 1st edition

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Operations and Supply Chain Management for the 21st Century by Ken BoyerBy Ken Boyer Rohit VermaPublisher Cengage LearningPrint ISBN 9780324834857 0324834853eText ISBN 9781111785598 1111785597Edition 1stCopyright year 2010Boyer/Vermas breakthrough text meets todays student and instructors needs and redefines the marketplace Their text is briefer than most taking all of the vital core concepts and building upon them with current and fresh examples The authors understand the importance of striking a balance by creating a book that does an even better job at covering the core concepts while also providing customers with a new product that fully addresses and approaches this course area from todays teaching and learning perspectives and actual business practices The three unifying themes throughout the book are Strategy Global Supply Chain and Service Operations Strategy will serve as an overarching framework and will be used in each chapter to present students with an alternative approach to specific challenges The authors uses examples from non-US companies and/or organizations in each chapter to incorporate Service Operations in the book They also show that even some of the largest manufacturing companies today have extensive service activities such as customer support and product development The Global Supply Chain theme will allow students to see how products move through different companies and countries with Boyer/Vermas use of real world examples throughout his text In addition the robust Cnow course allows instructors and students to go beyond the printed text to get the most from this exciting operations management programImportant Notice Media content referenced within the product description or the product text may not be available in the ebook versionAdditional ISBNs9780618749331 9781111785598 0618749330 1111785597 9781439028087 9781133463924 9780618749331 1133463924 0618749330

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9780324834857

Operations and Supply Chain Management for the 21st Century by Ken BoyerBy Ken Boyer Rohit VermaPublisher Cengage LearningPrint ISBN 9780324834857 0324834853eText ISBN 9781111785598 1111785597Edition 1stCopyright year 2010Boyer/Vermas breakthrough text meets todays student and instructors needs and redefines the marketplace Their text is briefer than most taking all of the vital core concepts and building upon them with current and fresh examples The authors understand the importance of striking a balance by creating a book that does an even better job at covering the core concepts while also providing customers with a new product that fully addresses and approaches this course area from todays teaching and learning perspectives and actual business practices The three unifying themes throughout the book are Strategy Global Supply Chain and Service Operations Strategy will serve as an overarching framework and will be used in each chapter to present students with an alternative approach to specific challenges The authors uses examples from non-US companies and/or organizations in each chapter to incorporate Service Operations in the book They also show that even some of the largest manufacturing companies today have extensive service activities such as customer support and product development The Global Supply Chain theme will allow students to see how products move through different companies and countries with Boyer/Vermas use of real world examples throughout his text In addition the robust Cnow course allows instructors and students to go beyond the printed text to get the most from this exciting operations management programImportant Notice Media content referenced within the product description or the product text may not be available in the ebook versionAdditional ISBNs9780618749331 9781111785598 0618749330 1111785597 9781439028087 9781133463924 9780618749331 1133463924 0618749330